THE HISTORY
Bully Dog was formed in 1998 in Aberdeen, Idaho. The founders of Bully Dog – Michael, Phillip, and Daryl Klassen were heavily influenced by their father Harold’s interest in improving vehicle performance. Several years prior to the company’s inception, Harold had experimented with increasing performance on his diesel farm tractor by injecting propane into the engine’s combustion chamber.
In 1998, Bully Dog’s owners took this concept and developed and patented a safe and effective propane injection system to enhance diesel engine performance. These systems were first sold out of their farm shop, but as demand increased, the owners moved their company to another location and officially organized Bully Dog.
Bully Dog’s quest was now to be recognized as the leader in the diesel performance industry, which motivated them to stay abreast of new technology in this industry. With the introduction of electronic components and software to improve performance, we began to research new types of products like intake and exhaust systems to complement our electronic components. Bully Dog was now able to offer a complete performance package.
In 2005, the company expanded its range of products to include performance products for gasoline powered vehicles, at the 2006 SEMA show the gasoline products were taken to the next level with innovative and revolutionary product designs.
THE PRODUCTS
Bully Dog products are developed with you in mind and each of you has a different need, want and desire. Our products, all the way back to the first propane kits, reflect that. Bully Dog products are built to be flexible, allowing each user to get their own desired result, from outrageous performance on the race track to improved fuel economy driving down the highway. Bully Dog products have you covered with increased performance, added safety and improved economy.
This is evident with the Triple Dog Downloader, Outlook Monitor and the new Performance Management Tool. These products offer the safety of a module married to the performance and flexibility of a downloader.
PRODUCT DEVELOPMENT
Each Bully Dog product is built to ensure that it consistently meets and exceeds expectations, yours and ours. Each product goes through an in-depth research and development (R&D) followed by a grueling development procedure that is carried out by a staff of the best engineers in the world.
Once designed, each product is put through months of real world testing, this testing is performed across the United States so that Bully Dog can be sure that each product works correctly and flawlessly in various elevations, weather conditions and driving situations from towing a heavy load to racing down the track.
INNOVATION
Product innovation is key and Bully Dog takes innovation very seriously. In the past 8 years, Bully Dog has been first to market with product fitment and function over 80 times. They are the ONLY manufacturer that allows you to take their product for a free test drive with the Tri Before You Buy program. And in 2005 with the release of the Triple Dog Downloader and Outlook Monitor, Bully Dog revolutionized the market with the ability to adjust power, safety and economy levels on-the-fly while driving down the road.
So what are you waiting for, find the right product for your vehicle and Unleash the Power!
